About Us

40 years experience

Stewart Germann brings a wealth of experience, both local and international, to help your business reach its goals.

Award Winning Firm

Service Provider of the Year in the Franchise Association of New Zealand Awards

Impeccable Track Record

Don't just take our word for it. Our services are endorsed by decades of satisfied franchisors.

Experts in Franchising

NZ's most trusted franchise service

The Franchise Coach is a pioneer in helping new franchisors get successfully set up in New Zealand, having established ourselves in 1990. We’ve helped more than 150 companies with mentoring and service support in this busy and fast moving marketplace.

The Franchise Coach, which was founded by David McCulloch, is now owned by experienced franchise lawyer Stewart Germann. Stewart also operates Stewart Germann Law Office, which specialises in franchise and commercial law, as well as providing other professional legal services.

Image of Stewart Germann and David McCulloch

Our Credentials

Proven Success

We’ve helped more than 150 businesses achieve success in franchising.


Established in 1990, The Franchise Coach is New Zealand’s longest-serving consultancy dedicated to supporting franchisors.


The Franchise Coach is a foundation member of the Franchise Association of New Zealand (FANZ).

Call the Coach

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